publicações selecionadas Re-conceptualising sense of place: implications for place branding Marca Lugar: Lições da Nova Zelândia para a Marca Bahia Marca Lugar: Lições da Nova Zelândia para a Marca Bahia
theses/dissertations advising Repositioning of Forensic Resource Limited in the changing UK legal system The impact of social media marketing on consumer attitude towards Chinese luxury market Malaysian students' perceptions towards Malaysian SME brands Consumer attitudes, motivation and perception toward Thai spa A study of the contract manufacturing market in the UK Ethics and Fashion: a study of how consumers are influenced by ethical factors Branding strategy of chinese companies in How can CRM be applied to improve customer loyalty?
