Christophe Benavent

possui doutorado em Sciences de Gestion pela Universite de Lille I (1991), França. Atualmente é professor da Université de Paris X, Nanterre, França nas áreas de Estragégia, Marketing, Gestão e Sistemas de Informações Gerenciais. Possui publicações nas: Revue Française de Gestion (0338-4551), Recherche et Applications en Marketing e - European Journal of Marketing (0309-0566). Tem experiência na área de Administração, com ênfase em Administração mercadológica. Suas atividades são: Professor da Université de Paris X, Nanterre, Diretor do Centre de Recherche En Gestion de l UPPA desde 2003, Responsavel pelo Master Recherche em Management du Master Economie, gestion et Affaires internationales, Membro eleito do CNU (2004-2007), Membro fundador do Advisory Board for CRM - FEDMA (2002), Redator in chef de Décision Marketing (1996-2000).(English Version)Prof. Benavent has a PhD in Management Sciences at University of Lille I (1991), France. Now he is a professor at Université of Paris X, Nanterre, France in the areas of Estrategy, Marketing, Administration and Managerial Information Systems. He has published in: Revue Française of Gestion (0338-4551), Recherche et Applications en Marketing and - European Journal of Marketing (0309-0566). He has experience in the area of Administration, with emphasis in Marketing and Information Systems. His main activities are: Professor at Université de Paris X, Nanterre, Director of the Centers of Management Research l'UPPA since 2003, Responsible for the Master Recherche in Management - Master Economie, gestion et Affaires internationales, elected Member of CNU (2004-2007), founder member of Advisory Board from CRM - FEDMA (2002), Editor in chef of Décision Marketing (1996-2000).