autores ANDRADE GUERRA, JOSÉ BALTAZAR SALGUEIRINHO OSÓRIO DE ANDRADE CARLOS EDUARDO RAULINO Carlos Rogério Montenegro de Lima João Coelho Soares Paulo Guilherme Fuchs Rosana Claudio Silva Ogoshi Samara da Silva Neiva Thiago Coelho Soares
palavras-chave Environmental education Green Campus Green Marketing Sustainability Sustainable Development Universidade balanced scorecard green marketing higher education institution strategic management system sustainable development